Creating Mid-America’s Most Spectacular Christmas Destination!


We All SHINE ON in 2022

A Star-Studded Celebration of Christmas, Community and Creativity to Light Up West 76 Country Boulevard!

The Branson Christmas Coalition announced plans for the 2022 Community Christmas tree to bring attention and visitation to the region for the third consecutive year. Named “We All SHINE ON!” this year’s tree will feature over 200 LED stars in various shapes, sizes, and colors to celebrate the wide variety of creativity and talent that comes together to make Branson, Missouri a spectacular holiday destination during the Ozark Mountain Christmas season, from November 1 – January 7 each year.

“This year’s tree is meaningful in a number of ways,” explains Ann McDowell, Executive Director of the Branson Christmas Coalition, a non-profit organization that has been working to grow and enhance the holiday season in this area since 2015. “Spectacular live entertainment and the beauty of an Ozarks’ night sky give stars dual meaning for our region all year long. Of course, at Christmastime we celebrate the hope and joy of Christ’s birth marked by the Star of Bethlehem. This tree and its 200+ stars will have plenty of color and variety, a fitting representation of the God-given creativity and talent that is united, presented, and celebrated in Branson, Missouri.”


Branson was recently recognized with the 2022 Creative Community Award by the Missouri Arts Council. Since 1983 Missouri Arts Council has honored contributors to Missouri arts that produce lasting and profoundly positive effects on the cultural climate of our state. During the presentation ceremony in April, it was noted that since the 1960’s, traditional Ozarks arts and especially music have thrived in our community, making Branson a national tourism magnet.

“Another goal of this particular Christmas tree has been to engage more and more community members in its creation and presentation,” explains McDowell. “For the first time this year the tree décor will be sponsored by residents, families, businesses; anyone and everyone who wants to participate! The more who join in, the brighter and more colorful our tree will become. Christmas lovers are asked to sponsor a star to be displayed on “We All SHINE ON!” for as little as $25 each. Proceeds will benefit the 2022 Community Christmas Tree, the Branson Christmas Coalition, and other nonprofits in the area. Star sponsors will receive a commemorative gift and be invited to a VIP event, with more details to be announced soon.”

For more information on the Branson Christmas Coalition, the 2022 Community Christmas Tree “We All SHINE ON!” and star sponsorship opportunities, go